
Contrary to what Mitt Romney claimed during his failed presidential campaign, corporations are not people. At least, not as a general principle. They represent the aspirations of corporate executives and board members who stand to gain power or money from the corporation.
As far as you, me, and the general population are concerned, the only say we have is when in large numbers we refuse outright to buy a corporation’s products or services. And that only happens over time.
But it does happen. Years ago, I used to subscribe to Forbes magazine.I remember one article with compared the largest U.S, corporations at the time of publication with those in the year 1900. Out of 100 or 500 (I forget which) corporations in 1900, only two or three were still in business.
Unfortunately, that¹s no help when your Verizon service sucks right now or your Swanson’s frozen dinner which you bought yesterday contained broken glass.
What does one do if that is the case?
Well, one could pick up the phone and dial the company … and get stuck in an automated attendant loop that refuses to accept any calls impugning its products or services. The options with which you are presented by the automated dialog all relate to advantage for the corporation. None of them relate to advantage for you, the customer.
Sometimes I get the feeling that the road to promotion in many corporations is to implement decisions which benefit the corporation at the expense of the customer. Like, for instance, adopting an automated attendant system making it near impossible to file a complaint.
I keep thinking of many of the commercials on television with their assumed posture of positivity. That does not sit well with a person like me, who at times is negative for cause and wants the corporation to know it. In the long run, I can’t see this as being a winning strategy.











You must be logged in to post a comment.